How to Easily Perform Your Own 9 Step SEO Audit

We’ll also discuss how to maintain SEO health going forward, including adapting to Google’s changes and using automation/AI to stay ahead. Semrush offers a suite of SEO tools that help you both identify opportunities and execute effectively. Then include these questions in your content as subheadings and provide direct, concise answers right below them.

What does an SEO audit include?

seo audit

Its a lot cheaper than other platforms like Moz and essentially fills all our needs. Solid data and insight for prospecting and value added services. Get notified of new and lost links, protect from negative SEO, and build a great link profile.

Technical SEO Audit Service

  • Review Google’s documentation to better understand these errors and how they apply to your site.
  • I once took over an SEO project where the client was confused about why none of their pages were ranking.
  • After only a few minutes into an SEO audit on a client website, experts can usually estimate just how much value SEO value it has.
  • A sitemap is a structured list of a website’s pages and content hierarchy for easy navigation.
  • He enjoys trying and testing every aspect of SEO and believes in a data based approach.

Except for very small websites, SEO audits are impossible without special tools. Audits process massive amounts of data about the site’s traffic, technical elements, backlink profile, content, and rankings, among other things – in addition to competitor insights. It would be hard, if not flat-out impossible, to obtain and go over that data manually. Metrics like engagement rates and time on page help you understand how users interact with your content. On the search side, track keyword rankings with SEO audit tools like Wincher, Ahrefs, or Semrush to see how well your pages are doing in the SERPs.

It’s a strategy, and one that’s helped businesses grow their companies, enter new markets, and energize their local economies. That’s why WebFX’s SEO audit services provide a recommended SEO strategy, offering guidance on what to do after fixing your SEO issues. Get a quick overview of your sites load speed, and uptime with built-in automation tools.

seo audit

The SEO Anomaly quickest way to check if your site is indexed is with a simple site search. You could say this process acts as an overall evaluation of a website’s “health” in search. SEOptimer is better than other Website SEO Checkers through it`s super fast SEO analysis execution, JavaScript rendering and breadth of features.

If not, find out why – perhaps they have a noindex tag or weren’t linked well (or are new and need to be fetched). By following the process I’ve outlined in this guide, you’ll uncover numerous opportunities to improve your website’s performance in search results. These are domains that are much more likely to link to your website since they’re already linking to similar websites (your competitors). The Domain Overview comparison showed you the number of keywords they target, but it doesn’t reveal the specific keywords. One of the best ways to improve this metric is by building backlinks. If you have a better SEO profile overall, you’ll be more likely to outrank them for your target keywords.

seo audit

Do not be surprised by the results you did not get for the work you did not do. To put this into perspective, when we do a professional SEO audit, we manually check a long list of items that help us discover SEO issues. This can take hundreds of hours over 10 weeks as part of a six-month program. With countless variables in the search engine algorithms, a free audit is usually of minimal value and seldom proves the value of the SEO agency.

seo audit

As a result, you will have a lot of different articles that are useless in terms of SEO and cannot be reached from the search engine. A lot of people, while trying to promote their website and rank higher in Google, start writing on the same exact topic. This may be good for your traffic as it will encourage visitor’s interested in topic to keep coming, but it can also lead to duplicate content.

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